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The Futur Academy

Name: Typography Critique Week 1 - One Weight, One Pt. Size - Designing with Limitations
Uploaded: 2020-03-31T20:24:15.000Z

Welcome to The Futur Academy, the sister channel of The Futur. While our main channel is focused on mindset, money, and business, this channel is dedicated to the developing creative professional. We'll focus on the fundamentals through tutorials, demos, and by sharing our top ti

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Typography Critique Week 1 - One Weight, One Pt. Size - Designing with Limitations — The Futur Academy · Youtop

Typography Critique Week 1 - One Weight, One Pt. Size - Designing with Limitations

The Futur Academy · Publicado em 31 de março de 2020

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(Episode 1 of 7) Typography crit. Learn type with us as we review user-submitted work from our class and go over the fundamentals of good typography. If you are interested in the typography course, check it out here - https://bit.ly/Type01_yt Have you ever been stuck while designing something and wanted professional feedback on your work? We understand that the design process could be tough when you don't have guidance through the process. If you want to learn why basic typography skills matter, this critique is for you. We asked the students from our Typography 01 class to submit their assignments to receive critiques. Week 01: One pt. size, one weight. We review the concept of "Breaking down and learning how to see". Typography could just be blocks of text. We'll talk about how to group sections based on importance and hierarchy. 02:00 - The top 5 elements of good typography 5:30 - 1st Critique 8:00 - Does increasing the space make it more interesting and dynamic contrast? 10:00 - Group things by aligning them to an axis/how to make a focal point/order 13:20 - Pushing the letters off the edges 13:50 - What are rivers in typography 16:00 - Figure out what’s important 20:00 - 3rd critique - Imagine it’s the layout of a room/a floor plan. Don’t push everything to the edge 24:20 - 4th Critique - break things up into groups 28:00 - Explore different sizes and weights, but only one size and weight per layout 29:30 - The default font and point size is the worst. The difference changing the point size can make 33:00 - Make some ugly layouts to discover more 37:00 - Pushing things to the edge 39:00 - The 1/3 rule 39:40 - How to critique your own layout 45:00 - What are grids? What are they used for in typography? 47:00 - Upper lowercase is easier to read 51:00 - if the primary goal of a piece is to communicate in a logical manner, then should the focal point usually be the (in this case) RZN8? Since that's typically what we want people to ID first 55:30 - How to create separation between two groups that are in all caps 59:00 - Grids - Fibonacci sequence *** 1:10:50 - Double spacing 1:14:00 - Be really aligned or really offset 1:18:00 - How you should view the design as a floor plan*** 1:20:30 - How grouping creates the better relationship 1:37:00 - Recap 1:39:00 - Architecture plug in from Hot Door CAD Tools === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.co/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: http://share.epidemicsound.com/thefutur Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Ricky Lucas, Jona Garcia Editors– Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre, Champion Gothic Futur theme song— Adam Sanborne

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